The Increasing Scientific Interest on the Importance of Human Sleep Dissertation

The Increasing Scientific Interest on the Importance of Human Sleep - Dissertation Example Sleep is defined as an altered awareness wherein the human body or the body of the organism that sleeps is in a different physical and psychological state as when it is awake. This can be attributed to the variation of the electrophysiological activity during sleeping as well as during the waking hours.Sleep is one of the most interesting subject matter in the field of scientific and social research. The research had been undertaken to explore the different topics and issues about sleep and ultimately present and discuss the importance of sleep for the human body. Due to the fact that sleeping is part of the daily activity of the human body, it had been given great attention in the medical, scientific and social researchers in the past few years due to the important role that it holds specifically in the proper functioning and health of the body. The main aim of the research then is to explore the meaning and mechanism of sleep so as to have a clearer picture as to why sleep is impor tant in the human existence. The main objective of the study is to define and explore the different aspects of sleep and to present the new advances in the results of the researchers and studies related to the topic. Specifically, there are individual objectives that will serve as the guiding outline of the research which is as follows: 1.To define the meaning of sleep which includes the mechanism and the different stages of sleep 2.To define one of the products of sleeping which is the dream and to discuss the mechanism of how dream works.

Corporate personality Essay Example | Topics and Well Written Essays - 1500 words

Corporate personality - Essay Example ive Officers (CEO) of large corporations as well as marketing managers of even smaller organisations are not hesitant to spend large sums of money in creating brand awareness through advertisements which also helps create the identity of the organisation among its customers. Against this background, it can be noted that the concept of â€Å"corporate personality† is topical and is indispensable especially to organisations which are seriously concerned about making profits as well as ensuring their survival and viability in an environment characterised by stiff competition. In order to get a clear understanding of the concept of corporate personality considering the attitude of the courts to this important part of company law, it is imperative to begin by explaining what corporate personality is. Corporate personality is mainly concerned with establishing and maintaining the identity of a company (Gibson 1998). This involves creating the brand name or logo of the company which will be used as its identity to distinguish itself from the other companies operating in the same industry. In a free market, competition by various players is so intense such that there is need for companies to come up with strong brands that will make them different from the other players. This is particularly very important in that it will allow the customers to choose and identify with particular products which can help generate more revenue on behalf of the customer. This also helps the organisation to position its unique brand in the market which can give it a competitive a dvantage. However, gaining competitive advantage is not the only purpose of corporate personality but there is more to that than what is generally believed by many people. The operations of different companies are guided by the legal framework obtaining in that particular country. The laws in different countries are also particularly designed to protect the citizens from losing their money when they enter into